Our Story
We believe that a long, healthy life is the ultimate luxury. Because our lives are a one-time, irreplaceable gift. And because we want to spend as much of them as possible feeling our absolute best, so we can make beautiful memories with the people we care about.
But the world has tried to trick us into thinking that wellbeing is only achievable through a series of complicated regimens. And on top of that, we’ve been sold toxic products that, in fact, are detrimental to health.
But we knew better. We’ve always known that when it comes to being well, less is more. And with the right knowledge, tools, and products, people can live longer than they think they can.
For those who know that a beautiful life starts with good health, we craft nontoxic, life-promoting products, and back them up with all the insight and knowledge to be well, and live long.
How We Started
In 2019, our founder made radical changes in his lifestyle and diet to improve his health and wellness and that of his family. During his health & wellness journey, he realized that diet changes alone didn’t insulate him from the effect of toxic chemicals that are legally allowed to be in almost every skin care, personal care and household care product available in the marketplace today. These chemicals affected his overall health and longevity.
As he researched and tested tens – if not hundreds – of products over the course of the next year, several truths became painfully obvious:
• Just because something has natural ingredients, doesn’t mean it is safe for use.
• Just because something has organic ingredients, doesn’t mean it is safe for use.
• Just because something has eco-friendly packaging and bold claims, doesn’t mean is it safe for use.
• Just because something is “green”, doesn’t mean it is effective. (He found it usually means it is rather ineffective.)
• Just because something says FDA approved, doesn’t mean it is safe for use.
• Lack of transparency made it hard to evaluate the health risk of some formulations.
• Many companies were manufacturing small batch products without quality control or protection in their kitchens – literally.
• His real desire was for products that were effective and did no harm, regardless of the ingredients’ source.
Left with few quality options, he started Nobiesse Laboratories to focus on developing and marketing the highest quality, Non-GMO, Do-No-Harm, non-toxic personal care, skin care and household care products in the market.
INGREDIENTS WITH SUBSTANCE
Today, the Nobiesse research and development team utilizes the finest natural and safest, proven man-made compounds to formulate and produce safe and effective products that are free of ingredients that cause cancer, disrupt your hormones and endocrine systems, irritate the skin, impact reproductive pathways, or are proven or highly suspected of causing cancer, autism, Alzheimer’s, infertility, inflammation and a whole host of life-altering or threatening conditions.
We are not beholden to any corporate interests that are not aligned with our mission to create safe, do-no-harm products. We answer only to ourselves and our customers and continue to grow and expend our products to meet our needs for quality products. We value transparency in our formulations and are continually looking to adapt our formulations as new clinical knowledge changes how we approach our ingredients.
We manufacture all of our products to GMP standards in our Florida manufacturing and fulfillment center. All raw ingredients are backed by certificates of analysis and we do independent lab testing on select compounds on a periodic basis. We only want to make the safest, best products because we are customers, too!
OUR MISSION
Nobiesse is creating a new category for luxury personal care, wellness and longevity, predicated on nontoxic, life-promoting ingredients.
We live in a world filled with toxic and harmful formulations that most of us aren’t even aware of. Even worse, many of these products are greenwashed–claiming to be good for us, when they aren’t.
A growing subset of increasingly knowledgeable, concerned consumers feel alone in their search for truly authentic products, free from ingredients that induce disease and aging. For these people, we don’t want Nobiesse to just be their favorite personal care brand–we want to be their trusted resource for maximizing their long-term wellbeing.
Through our products, content, and education, we created Nobiesse to empower people to take ownership of their own health and vitality. Nobiesse is the brave, lone voice willing to challenge the conventions of wellness and beauty, while equipping our customers with the knowledge they’ll need to maximize life.
We craft uncomplicated, effective, toxin-free products that help people lead healthier, longer lives. Our purpose is to show people how to live as long and as well as they want to. We help make living beautifully at 120 a reality.